Advertise Your Casual Dine Restaurant for Immediate Results with Zero Risk!
Entertainment brings you new customers with spending power, and our advertising programs have zero risk because there’s never an upfront cost.
In fact, we have entirely free advertising options for your Casual Dine Restaurant, Fast Casual Restaurant, Family Dine Restaurant, Bar and Grill, or Pub, so you can get more new customers but never have to pay us.
You’ve got a lot to manage including rising food cost, labor shortages, competitive pressures, customer loyalty, and much more. Let Entertainment handle getting you new customers.
Our Promotional Network gives you all of the reward of immediate results but none of the risk of traditional spray and pray advertising!
Our Advertising Can Fix the Profit Drain of Excess Capacity
If your Casual Dine Restaurant has empty tables, underutilized staff, or leftover inventory, you’re losing out on the profits you deserve. Entertainment can bring you more new customers, which can quickly transform any excess capacity into profits.
As a simple example, if your restaurant’s capacity is 300 guests and their average spend is $15 per guest, your potential total revenue is $4500. If you’re at 65% capacity, $1575 of revenue is lost every day.
If you were instead able to use 85% of your capacity it would deliver additional revenue of $900 daily or $324,000 annually, making a substantial difference in your restaurant’s profitability.
We’ll work with you create a great offer and, together with our network, your excess capacity can be quickly converted into profit.
Not All Advertising Produces Results
Casual Dine Restaurant, Fast Casual Restaurant, Family Dine Restaurant, Bar and Grill, and Pub operators know that some of their advertising doesn’t deliver results, but it can be difficult to determine what’s not working.
While there are many marketing and advertising options including social media, loyalty programs, search engine optimization, email, and direct mail, the painful reality is that many advertising campaigns bring no new customers, and others bring in the wrong customers.
If you only knew what was working you can do more of it, while avoiding campaigns that consume cash that could otherwise go to campaigns that work.
Entertainment’s advertising is 100% trackable so you’ll always know that it’s working.
Most Advertising Programs Lose Money. Not with Entertainment.
Advertising almost always means putting out cash up front before any revenue is generated, and then hoping it works. But most advertising doesn’t even reach breakeven.
In a recent survey, restaurants cited high operating and food costs as their biggest challenge, which places additional pressure on advertising to deliver strong results.
For example, if your total variable cost (food cost + labor) is 60%, gross profit (before fixed costs) from a guest who spends $15 is $6. If you spend $10,000 annually on an advertising campaign, unless it generates 1,667 new guests ($10,000 ad cost / $6 gross profit per customer is breakeven), you’ll lose money.
This doesn’t happen with Entertainment because our programs don’t require any cash up front, all are tied directly to new revenue generated, and we even have two advertising options that are absolutely free!
Entertainment Brings You More New Customers with Strong Buying Power
Your loyalty program may be doing a great job at bringing back existing customers, but think about what it would mean to your restaurant to gain new customers who have cash to spend. Our members have the disposable income to frequently dine out!
- Average household income of $75,000 +
- 70% college-educated
- 73% are families
- 83% visit a business for the first time because of an Entertainment® offer*
- 72% return to a business without an offer*
Getting Started Couldn’t Be Easier!
You Provide an Offer
We Promote Your Business
Customers Use Your Offer
You Gain Loyal New Customers
We can start bringing you more customers as soon as the same day you join our network!
Why Join North America’s Largest Merchant Network to
Promote Your Business?
- 14 million + members in the US and Canada
- New, loyal guests at No Cost and No Risk No special equipment needed. Your offers are redeemed right on customers’ mobile devices” please add: and they automatically disappear once the offer is redeemed.
- 83% of our members visit an establishment for the first time because of an Entertainment® offer*
- 72% return to an establishment without an offer*
- Our GPS feature makes it easy for customers nearby to find your business and better yet be enticed to come in a try you out!
- No special equipment needed! Your offers can be redeemed via the phone-Contactless redemption
- Your offer is searchable by terms like gluten free, vegan, as well as cuisine type, and carryout/curbside pick up
- We work with you to design offers that perform “We work with you to design offers that bring in new customers”. Please add: “and then keep them coming back”
* This is the footnote for the 72% return source.
Entertainment’s Advertising Programs: Three Powerful Options to Reach New, Loyal Customers
Entertainment is the leader in promoting national and local businesses for over 60 years, and we offer three powerful advertising programs to promote your business with no upfront advertising fee. We’ll work with you to join the right ones to start driving new customers through your door.
Get Started Today
Whether you’re ready to get started or simply have questions, fill out the form below and our Merchant Experience Team will be in touch! Or if you prefer, call us at 248-716-8643